System partnerships

Why become a system partner?

Because we give all of our trading partners the opportunity to generate profitable additional sales with a well thought-out tailor-made stand solution – and to use the advantages of your stand systematically with one or several LUMEN brands! We are happy to assist you in all measures that contribute to this objective.


What is a system partnership?

As partners and experts for the delicious fresh ice cream we also offer powerful marketing concepts as well as a comprehensive service alongside our modern ice cream technology and our ice cream recipes that have been tried and tested over many years. This makes everyday life easier for our system partners as they can focus all their efforts on selling. In this way, we offer our partners the best conditions for their individual business success and are on hand to offer them advice and support in the long run.

Prerequisites for the system partnership

You can become a LUMEN system partner without any capital outlay. Benefit immediately from the sale of our products by using our ice cream mix. We are happy to advise you on choosing a location.

Our sales stands are particularly suited to heavily frequented hospitality locations: large beer gardens, cafés in shopping centres or precincts, leisure parks or even bakeries in urban areas.

We would be pleased to welcome you whether you are a stand-alone company or chain store owner, entrepreneur or business start-up. We look forward to our cooperation!

How to become a partner for Romeo & Giulia or LunaMil

Seven good reasons for cooperation

  1. The Brand – LUMEN has been shaping the German soft ice cream market for more than five decades and has become an established force.
  2. The Freshness – No ice cream is fresher than soft ice cream that is produced just before it is consumed – and you can taste the difference too!
  3. The Quality – The best ingredients and optimum quality are our top priority – as the unmistakable taste of LunaMil and Romeo & Giulia soft ice cream is our secret of success.
  4. The Hygiene – Impeccable hygiene is an absolute priority at LUMEN and is one of the reasons why we are today recognised as the German market leader for brand soft ice cream in the catering industry.
  5. The Service – According to the all-in-one principle we not only provide you with the necessary technology for producing soft ice cream but also supply you with all the ingredients and offer you reliable technical support as well as high-quality sales training.
  6. The Marketing – From A for advertising to N for newspapers our marketing activities cover everything that can help to ensure your individual success.
  7. The Expertise – As a machinery manufacturer and soft ice cream expert, we are always at your side – as a reliable and long-term partner.